WM3

Dedicated to Old Fishing Tackle

Eagle Claw Lures Counter Display

c. 1947

Only example of this particular display known. Is the same picture as on the cover of the 1947 Wright McGill catalog. However the catalog version is black and white with red lettering and highlighting a red and white Miracle Minnow.

Wood Hardware Store Sign

c. 1928-30s

An extremely rare sign by Wright McGill. Relief carved of one piece of wood; this sign most likely represented the transition of Wright McGill from flies as their primary focus to the nationally recognized vendor of Wright McGill (i.e. Eagle Claw) hooks.

Given the lettering and style and introduction period of Wright McGill hooks, this piece most likely dates to around the 1928 to 1930 era.

Eagle Claw Display

c. 1930

Small, early display by Wright McGill. Only known design by Wright McGill with this much relief around the eagle or display edge. Almost unheard of that any display of this design would not have damage to the edges. This is an extremely rare counter display by Wright McGill. Only second one known.

Self-Framed Miracle Minnow Counter Display

c. 1953

Same as the catalog cover for this period, this display employs the "self-framing" concept when the "frame" is part of the lithography. Promoting the Miracle Minnow, though graphically the same as the large example above, this display is small making it quite unique.

Miracle Minnow Counter Display

c. 1953

Same as the catalog cover, this display is promoting the Miracle Minnow. Large for a Wright McGill advertisement, the action is certainly eye catching.

Self-Framed Eagle Claw Hooks Counter Display

c. 1953

Same as the catalog cover for this period, this display employs the "self-framing" concept when the "frame" is part of the lithography. Promoting Eagle Claw Hooks this display is small like the upleaping bass example above making it quite unique.

Glass Rod Counter Display

c. 1955

Large and very colorful counter display from Wright McGill promoting their fiberglass rods. The use of the rod to create the visual around the upleaping bass adds to the uniqueness of the overall display.

Eagle Claw Hooks Counter Display

c. 1954

Large and very colorful counter display from Wright McGill promoting their Eagle Claw Hooks. Like the rod display above, the designer used the arch of the hook to frame the trout and overall marketing window for their product. Great visuals with the fisherman in the background.